posted in Technology

Devastated father says his 9-year-old son spent $118,000 on YouTube ad campaigns for his Minecraft channel using a company credit card — bill racked up in just three weeks was supposed to be one $20

www.tomshardware.com/video-games/devastated-father-says-his-9-year-old-son-spent-usd118-000-on-youtube-ad-campaigns-for-his-minecraft-channel-using-a-company-credit-card-bill-racked-up-in-just-three-weeks-was-supposed-to-be-one-usd20-promotion

Replying to @⁨return2ozma@lemmy.world⁩

So the goal was $20 on an ad campaign? Might as well light a $20 bill on fire. That won’t move the needle at all. Also why does a Minecraft channel of a nine year old need a advertising campaign. A nine year old has all the time in the world to learn how to make compelling content and grow organically. The goal for a nine year old shouldn’t be high subscriber/viewer count. The dad could have turned it into a teaching moment when the kid complained about low viewership instead of throwing money at it no matter how small it was supposed to be