posted in Technology
BMW Is Showing Full-Screen Ads on Its Cars' Main Dashboard Control Display
consumerrights.wiki/w/BMW_Spider-Man_in-car_advertising
Consumer Rights WikiBMW Spider-Man in-car advertisingOn July 27, 2026, BMW began delivering a full-screen Spider-Man: Brand New Day movie advertisement to the dashboard Control Display (the car's main center screen...
Replying to @stumu415@lemmy.zip
Remember when they tried to make you rent the heated seats you already have?
Replying to @deegeese@sopuli.xyz
Maybe they will offer a commercial-free subscription service.
Replying to @theparadox@lemmy.world
Maybethey will offer a commercial-free subscription service.
Ftfy
Replying to @mrmisses@lemmy.world
If have to watch ads it’s not a luxury car, it’s a Kia in a suit.
Replying to @deegeese@sopuli.xyz
I don’t watch ads in my Hyundai. That makes it worse than Kia/Hyundai.
Replying to @FlexibleToast@lemmy.world
The only cars I see ads in are borrowed from Europcar and are basic pieces of shit. So I guess BMW is around there now.
Replying to @deegeese@sopuli.xyz
This is brilliant. Single sentence deathblow to BMW marketing.
Replying to @deegeese@sopuli.xyz
Oh no! How will me and my soldiering iron cope?
Replying to @muusemuuse@sh.itjust.works
Better get good at CAN bus. Unless u like the Christmas tree look of a lit up dash.
Replying to @kbobabob@lemmy.dbzer0.com
I wonder if they put CAN gateways at the heated seats.
Replying to @deegeese@sopuli.xyz
Remember when they installed turn signals you never use?
Replying to @deegeese@sopuli.xyz
you’d think BMW customers learned from that
Or you’d hope, I guess, because I actually wouldn’t think them smart enough to learn from that