Elections are coming up. It could purely be backstory.
Remember when 4-Chan used to be left leaning (racist) libertarians?
Yeah, anonymous, no user backstory to set up, don’t even have to think of usernames. Incredibly easy to manipulate with a very small team.
All other social media isn’t that much different. It’s all being used for manipulation. 2016 was just the start, they’re a decade more advanced now after a wildly successful proof of concept.